Using Your Style Guide as a Branding and Marketing Tool

USING YOUR STYLE GUIDE AS A BRANDING AND MARKETING TOOL

Tuesday, June 14

11:45am – 1:15pm
Find out how to design a style guide that builds brand equity and gain a better understanding of the benefits of a comprehensive style guide.

STAN MADALONI, President and Creative Director, Mada Design, Inc.

Mada’s specialty is in creating style guides for film, television, character, celebrity and corporate programs. An amazingly creative studio, Mada owns a long successful history of working with many of the premier brands and companies in the licensing industry including CBS Consumer Products, Crayola, DC Comics, Equity Management Inc., General Motors, Harper Collins, Hasbro, IMG, Lionsgate, Marvel, NBC Universal, Scholastic, Telemundo and Topps.